... the logo needed a retro feel, giving the sense of comfort, warmth and more than a little nostalgia. We experimented with a number of Italian influenced fonts, hand-written and script. The process took a number of weeks and included 4 or 5 sets of iterations, each stage we worked the design, made refinements, developments and on occasion, major alterations.
The final result? ... it was almost, but not quite there. What do you think of this series of concepts?
Tags | Coffee shop, Cafe, Barista, logo design, typography, retro logo design